EL PATIO TECATE 2021
We call 2021 the hybrid year, where brands were still doing online activations while gently switching over to an in-person experience. This was the case for El Patio Tecate, coming from a series of online concerts, they gave their all during 2021 launching episode 5 as well as being present at Ruido Fest in Chicago. We were tasked with refreshing El Patio's Visual Identity, developing all of the graphic design assets and motion graphics for social media and video, and creating the set design for their inaugural physical activation at Ruido Fest.
CREATIVE DIRECTION AND STRATEGY
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DESIGN CONCEPT AND VISUAL IDENTITY
Anómalo Estudio
SET DESIGN FOR BRAND ACTIVATION
Anómalo Estudio